Roongchat Boonyarat

2016 Speakers

Roongchat Boonyarat
Director and Chief Operating Officer
Malee Group PCL

Roongchat has been working at MALEE for 6 years as a second generation and has helped MALEE double the business from an annual revenue of THB 3 billion to THB 6 billion. Her vision is to not only expand Malee beyond fruits into health and well-being categories, but also to expand MALEE beyond Thailand. Her challenge is in preparing the team to be ready to move the Company to the next level. The tasks include doubling sales, strengthening the brand, introducing Malee to be regionally known, keeping the brand and the Company relevant, and managing multi-generational staff of 1300 people.

Six years ago she started working at the Company as a trainee and earned her current title through the acceptance of internal staff and also the acceptance of her performance by the public.

Khun Roongchat is a big believer in teamwork and considers her staff and competitors as her coaches, along with viewing MALEE’s past successes and failures as her lessons. Her father Khun Chatchai – MALEE’s CEO and Chairman – is her most important mentor and source of inspiration.

Prior to joining the Company, Khun Roongchat received her Master’s Degree in MBA from Sasin Graduate Insititute of Business Administration of Chulalongkorn University, and her Bachelor’s Degree in Economics from Bowdoin College, Maine USA. She also obtained a Certificate from Directors Certification Program, Thai Institute of Directors in Thailand in 2014.

Her interests are travelling both domestically and internationally, scuba diving, exercising , exploring restaurants, and watching movies. She is married to Khun Opas Lopansri with one daughter.